
Wholesale Commerce
Smarter Selling, Personalized Buying—Commerce That Adapts to Every Customer.
Scale your wholesale strategy with a platform reimagined for manufacturers and distributors. CommerceWAVE empowers you to optimize dealer management, streamline operations, and expand into new markets—all within a single, enterprise-grade solution.
Harness cutting-edge technology designed to drive efficiency, improve customer experiences, and fuel sustainable growth in today’s competitive wholesale landscape.
Join a Growing Network of 3,000+ B2B Ecommerce Leaders Powered by SellersCommerce.






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Why CommerceWAVE?
Deliver Personalized Wholesale Experiences for B2B Partners Without Having to start from scratch
CommerceWAVE is built to handle the complexities of B2B ecommerce, giving you the tools to manage bulk orders, dynamic pricing, and multi-channel selling—all in one powerful platform. Say goodbye to outdated systems and hello to a seamless, future-ready solution.
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Implement Modern Buying Experiences for Dealers
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Reduce Tech Debt with Seamless, Out-of-the-Box Solutions
Effortless Wholesale,
Built to Scale
Eliminate complexity with an intuitive, user-friendly platform that simplifies bulk ordering, pricing, and account management. Designed to scale with your business, ensuring reliability as transaction volumes grow.
Smart Automation,
Seamless Operations
Reduce operational inefficiencies with automated workflows and seamless integrations with ERP, CRM, and other business systems. Minimize manual processes, speed up transactions, and improve order accuracy.
Personalized Insights,
Profitable Growth
Enhance buyer experience with customizable catalogs, dynamic pricing, and AI-driven insights. Leverage advanced analytics to optimize sales strategies, track inventory trends, and expand into new markets effortlessly.
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CommerceWAVE Advantage
Transforming Wholesale Commerce —Essential Features for a New Era
Experience the WAVE of efficiency and innovation with Wholesale Commerce. Whether you're scaling up or streamlining your operations, our solution empowers you to effortlessly manage, optimize, and expand your wholesale business from a unified platform.
01
Custom Catalogs &
Pricing
Personalize product catalogs and pricing structures for different customers, ensuring each client sees only the products and prices relevant to them.
02
Multi-Store Functionality & Synced Inventory
Manage multiple storefronts effortlessly while maintaining a single, synchronized inventory across all channels—perfect for businesses operating in both wholesale and retail markets.
03
Wholesale & Retail Pricing Controls
Set up wholesale customers with unique pricing views—without needing separate stores. Assign special pricing to specific users to streamline sales and maintain margin control.
04
Purchase Orders & Quoting System
Allow customers to place orders using purchase order (PO) numbers at checkout. Easily generate, send, and manage custom quotes, including expiration dates, discounts, and custom product fees.
05
Company Account Credit & Payment Visibility Control
Enable company account credit management, offering flexible payment terms to drive larger orders. Control payment method visibility based on customer types and permissions.
06
Advanced Order & Workflow Automation
Leverage a Workflow Rule Engine to automate dynamic email notifications for order updates, abandoned carts, and custom sales offers—driving engagement and increasing conversion rates.
07
Role-Based Customer Access & Permissions
Set multiple customer types (e.g., public users, distributors, wholesale partners) with distinct permissions—restricting product visibility, pricing access, and ordering capabilities as needed.
08
Volume-Based Pricing & Bulk Ordering
Offer quantity-based discounts to incentivize high-volume purchases and streamline bulk ordering with shared lists, quick reorders, and pre-built shopping carts for fast checkout.
09
Headless & Mobile-
Optimized Architecture
Seamlessly integrate with your existing ERP, CRM, or third-party tools while delivering a fast, mobile-first B2B shopping experience across all devices.
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CommerceWAVE Features
Future-Ready B2B Ecommerce - Built for Scale, Speed, and Customization
Unlike traditional ecommerce platforms, our solution is rebuilt from the ground up to meet the evolving demands of modern B2B commerce. Whether you need a multi-brand storefront, automated invoicing, or advanced pricing controls, we give you the power to configure and extend the platform to match your exact business requirements.
A robust catalog system that supports complex product configurations, bulk ordering, and wholesale-specific needs.
Effortlessly manage complex product configurations, enable bulk ordering, and meet wholesale demands with a flexible catalog system.
Custom Attributes
Allow businesses to define unique attributes for products and categories, improving organization and filtering.
Bundles and Kits
Enable wholesale buyers to purchase pre-configured kits and bundles at volume pricing.
Smart Categories
Automatically categorize products based on attributes like price, availability, or custom tags.
Product Visibility Control
Display different product catalogs to different customer groups or specific store views.
Product Slicing
Break down products into multiple variations (size, material, region-based variations) for enhanced organization.
Product Inventory Per Warehouse
Allow businesses to manage inventory across multiple warehouses, ensuring stock availability transparency.
Empowering businesses with structured buyer accounts, user roles, and personalized pricing.
Empower businesses with structured buyer accounts, custom user roles, and personalized pricing for every customer.
Corporate Accounts - Hierarchy
Support multi-level company accounts with parent-child structures for better account management.
Customer Groups & Segments
Segment customers based on purchase history, location, and preferences.
Consistent Omnichannel Experience
Deliver a seamless and unified brand experience across all digital channels, ensuring customer satisfaction and loyalty.
Customer User Roles & Permissions
Enable businesses to define user roles (e.g., buyer, manager, admin) with different access levels.
Customer Shopping Lists
Allow buyers to create and manage shopping lists for frequent purchases.
Customer Quotes (RFQs)
Provide a quoting mechanism for bulk orders, enabling customers to request and negotiate pricing.
Handling complex order processes efficiently, including approvals, bulk ordering, and dropshipping.
Handle complex orders with ease using automated approvals, bulk ordering, and seamless dropshipping support.
Bulk Ordering & CSV Order Upload
Allow customers to place large orders quickly via CSV or bulk selection.
Buyer Order Approval Workflows
Implement order approval processes for businesses with multi-level purchasing teams.
Diverse Shipping Options
Utilize intelligent alerts and automated reordering based on purchasing patterns to ensure optimal inventory levels and keep your
Ship to Multiple Addresses
Support shipping orders to different locations from a single order.
Returns Management
Provide an efficient return and refund workflow for B2B buyers.
Distributed Order Routing
Route orders dynamically to warehouses or suppliers based on location, stock levels, or cost efficiency.
Providing detailed insights for data-driven decisions.
Offer tailored pricing models, tiered discounts, and multiple payment options to meet the needs of wholesale buyers.
Custom Price Lists & Tiered Pricing
Offer volume-based discounts and different price tiers for wholesale buyers.
Quote-Based Pricing (RFQs)
Allow buyers to negotiate prices and receive custom quotes.
Multiple Payment Methods
Support various B2B payment options, including bank transfers, net terms, and credit accounts.
Build Personalized Catalogs
Develop dynamic catalogs tailored to each customer’s purchasing history and preferences, offering a unique and relevant shopping experience.
Discounts & Promotions
Implement flexible discount structures based on order size.
Rewards Program for B2B Buyers
Create loyalty-based rewards for recurring wholesale customers.
Ensuring seamless connectivity with business systems.
Connect effortlessly with your existing business systems through powerful APIs, ensuring smooth data flow and operational efficiency.
Marketplace Integration
Sync with wholesale marketplaces for expanded reach.
ERP Integrations
Ensure smooth data synchronization with enterprise systems like NetSuite, SAP, MS Dynamics
Automated Jobs
Enable scheduled updates for inventory, pricing, and customer data.
Multi-Vendor & Dropship Support
Facilitate vendor and supplier relationships with real-time inventory updates.
Embedded Forms & Workflow Engine
Automate processes like approvals, quotes, and customer onboarding.
Rest API Access & Data Encryption
Provide secure API access for custom integrations and data protection.
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Centralized Business Insights
Unlock Real-Time Visibility Across Your Entire Business
Efficiency in B2B ecommerce is driven by real-time data, actionable insights, and seamless connectivity across all operational modules. Our platform provides centralized insights that integrate orders, warehouses, dealers, sales reps, and customer interactions into a single, unified dashboard—empowering businesses to make faster, smarter decisions that drive efficiency and growth.
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Unified Operational Dashboard
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Enhanced Sales & Customer Insights
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Automated Alerts & Performance Monitoring
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Operational Efficiency & Scalability
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Quote Management
Seamless Quote-to-Order for B2B Efficiency
Managing high-volume B2B transactions requires efficiency, precision, and real-time visibility. Our Quotes & Order Management solution streamlines the entire ordering lifecycle—empowering wholesalers, manufacturers, and distributors with a seamless way to manage orders, process quotes, and optimize fulfillment operations. With an intuitive interface, sales teams can quickly generate quotes, negotiate pricing, and convert them into orders—all while ensuring customers have complete visibility into their transactions.
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Real-Time Order Tracking & Insights
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Automated Quote-to-Order Conversion
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Role-Based Access for Sales Teams
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Integrated Order & Payment Management
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Dealer Management
Centralized & Personalized Dealer Management
Manage your dealer network with precision, automation, and real-time visibility to streamline operations and boost sales. Our centralized Dealer Management solution enables seamless account management, performance tracking, and personalized experiences.
With segmented dealer groups, automated pricing, and targeted promotions, businesses can enhance engagement, enforce pricing strategies, and drive revenue growth through data-driven decision-making.
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Segmented Dealer Groups & Custom Pricing
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Automated Order & Credit Management
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Multi-Location Dealer Support
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Self-Service Dealer Portal
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Unified Admin Portal
Centralized Hub for Complete Business Control
Efficiently managing B2B, B2C, and marketplace sales requires a unified platform for full visibility and control. Our Unified Admin Portal centralizes orders, invoices, inventory, payments, and promotions, streamlining multi-channel operations.
With real-time data, automation, and seamless integrations, businesses can optimize workflows, track performance, and ensure a consistent, efficient experience across all sales models.
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Centralized Order & Invoice Managemen
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Automated Workflows & Custom Pricing
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Real-Time Sales & Business Insights
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Streamlined Product & Inventory Control
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Testimonials
A Game-Changer for Personalized Commerce
Summit Supply Co
CommerceEDGE Helped Us Modernize Decades of Legacy Systems
As a legacy distributor with complex B2B workflows, we needed a solution that could keep up with the pace of modern commerce. CommerceEDGE helped us streamline operations, integrate our ERP, and launch a modern ordering portal without disrupting our core systems. It's been a total game-changer.
Michael Rivera
Chief Operating Officer, Summit Supply Co.
240%
Increase in order accuracy
3X
Faster customer onboarding
Nexon Tools
Finally—A Commerce Platform Built for Manufacturers
We tried generic ecommerce platforms, but none were built for the needs of manufacturers like us. CommerceEDGE gave us the control, scalability, and B2B features we were missing. We’ve seen major improvements in customer retention and sales efficiency.
Dana Cho
VP of Digital Strategy, Nexon Tools
35%
Improvement in repeat B2B orders
2X
Faster quoting and pricing workflows
Brightlane Distributors
From Clunky to Cutting-Edge in Just Weeks
Our old system was slowing us down. CommerceEDGE got us live fast—with modern portals, seamless integrations, and a platform that actually understands B2B commerce. We’ve scaled faster and serve customers better than ever before.
Donald
IT Director, Brightlane Distributor
50%
Reduction in support tickets
4X
Faster time-to-market for new product lines
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Articles
Insights, Events and Resources
Learn guides, latest insights, and other resources on B2B ecommerce
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AI in Ecommerce Statistics (2025)
Learn how to use customer reviews, testimonials, and ratings to build trust and drive higher conversion rates in ecommerce.
Guide: Your Roadmap to Best B2B eCommerce Platforms
Read More
Stop Losing B2B Customers to Slow, Outdated Systems—Upgrade Today!
Don’t let legacy platforms hold your business back. Modern B2B buyers expect fast, seamless, and personalized digital experiences. Upgrade to a future-ready commerce solution that delivers speed, scalability, and efficiency—so you can win more customers, boost retention, and stay ahead of the competition.
See what CommerceWAVE can do for your business
5X
Faster time to market
Conversion Rate
$29,823
27%
vs. last year
3500+ Stores Launched
Successfully launched over 3500 stores for renowned companies such as Jet Airways and Walgreens.