Power collaborations: Why manufacturers should work with retailers?
A manufacturer some way or the other is looking for new ways to expand his business and increase sales. Selling directly to […]
Maximize your Microsites to their maximum potential
I decided to write about microsites today because they are typically an intricate yet overlooked piece to the website experience. A microsite […]
Are You Really Getting The Lowest Credit Card Processing Rate for your B2B eCommerce Website?
There is no doubt that accepting credit cards is a necessity in todays world of plastic and mobile payments. Certain types of […]
Stop Designing Your B2B Website to Meet Your Own Needs
The reality is when most of us design B2B websites we go to great lengths to make sure the website will match […]
What Happens When You Build a Microsite and They Don’t Come?
Were all familiar with the motto “If you build it, they will come.” While that line may have worked for Kevin Costner […]
Why does your microsite look and feel like my 5-year-old daughter created it?
My 5-year-old daughter is smart, savvy, and technologically adept for her age (and yes she is only 5 years old). The main […]
Why booze and microsites work well together
Another day ends, and another beer (or in my case 3) goes right into my happy belly. This got me thinking about […]
The Effective B2B Microsite Experience
In this post I am going to discuss how to maximize your microsites effect on your customers. This is a very pertinent […]
Buyer Centric Microsites are the New Customer Service Specialists
There was a time when a distributor maintained inventory of products, customers placed orders, goods were shipped and a simple invoice was […]